Makino, the global giant in machining, wanted communication to reflect its unique CSR program. Selecting students out of Industrial Training Institutes (ITI), Makino provides free training-boarding-lodging, facilities for overall development including health and social awareness. While on one hand it created a solid future for the youth, it also created a stable stream of technically qualified, ready workforce for Makino clients. We captured this win-win story about Makino Technical Training Centre (MTTC), a multi-objective CSR initiative of Makino, in a brochure with a freedom to soar route.
Godfather Creative 